What is Affiliate Marketing?
Affiliate Marketing is an online performance marketing channel where advertisers (online merchants that sell products or services) pay publishers (independent parties that promote the products or services an advertiser on their website) remuneration to publishers is performance based. This “pay-for-performance” model is essentially the modern version of “finders’-fee or success fee” model, where individuals who introduce new clients to a business are compensated. The difference in the case of affiliate marketing is that every thing is fully traceable and advertisers only pay compensation when a pre-defined goal is triggered or an agreed moment in purchase process is triggered, allowing the canal to be low risk and high ROI.
How it works
Advertisers in our network upload their material in our system, which can be used by publishers who in turn place the banners, links, etc. on their websites. Traffic directed from affiliate sites that converts to a pre defined goal is assigned to a success fee, such as a fixed amount per transaction or a percentage of a sale on the advertiser’s website. Publishers who want to monetize their traffic must apply to the program and after the advertiser’s approval, the publisher get access to the advertiser’s materials.
When a potential customer clicks on a publisher’s link, a tracking script kicks in that identifies the publisher. When the visitor at a later date makes a purchase online or conducts any other pre-defined goal on the merchants website our system tracks the transactions we handle all processing in a way that is required to ensure fair commission payment for the transaction, as well as all administration and supervision necessary to ensure the high quality of our service preventing any fraud.
We would suggest to schedule a free of charge meeting with us to find out more about how affiliate marketing can help to grow your business.